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First Southwest to send platform via B-Ds

The clearing firm's B-Ds will provide consolidated performance reporting across all accounts.

First Southwest Correspondent Clearing of Dallas is the first clearing firm to announce that it is providing its network of broker-dealers with direct access to the technology platform of Albridge Solutions Inc.
The rollout is scheduled to start later this year.
This will enable the clearing firm’s broker-dealers to provide consolidated performance reporting across all of their clients’ accounts.
The rollout will start with a limited number of its introducing broker-dealer clients by the fourth quarter.
Depending on the success of the initiative, First Southwest might later extend this service to its full client base of approximately 75 introducing broker-dealers.
“Financial advisers affiliated with our introducing broker-dealer clients will have a powerful technology at their fingertips that delivers a single view of their clients’ assets and is central to their efforts to increase client assets and accounts,” John Muschalek, managing director of First Southwest, said in a statement.
“Recent research highlights that 50% of advisers do not have access to a ‘single client view.’ Our relationship with Albridge enables First Southwest’s clients to address this gap and provide their advisors with a significant advantage in delivering a higher level of wealth management and client service that only a select few can offer to investors in today’s marketplace.”

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