Are asset managers giving plain old funds a green tint?
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The greenwashing trend is raising eyebrows among advisers who wonder whether firms are just jumping on the ESG bandwagon.
A new trend among some of the nation’s most established mutual fund companies illustrates just how white-hot the ESG investing market has become in recent years. But some question whether these funds are ESG in name only, raising concerns of greenwashing.
American Century Investments, Putnam In
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