Brokers becoming a primary distribution focus for life insurers
Life insurance and annuity carriers are focused on growing distribution through brokers. Direct-to-consumer sales, though, reign king.
Life insurance and annuity carriers are turning their attention to brokers, primarily those in the independent broker-dealer channel, as the preferred distribution outlet among the universe of financial intermediaries, according to a new Aite Group research report.
Over the next two years, 11% of
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