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Re-caffeinated Citi revives ad campaign

Tweaking its slogan from the 1970s, Citigroup Inc. launched its “Citi Never Sleeps” campaign.

Reviving and tweaking its slogan from the 1970s, Citigroup Inc. launched its “Citi Never Sleeps” campaign yesterday.
The tagline for the new campaign is similar to its “The Citi Never Sleeps” slogan, which was instituted in 1978, and continued until the mid-1990s in various

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