Video Spotlight

With financial advisers increasingly turning to online video for news and info, IN has created a new opportunity for content creators and thought leaders to directly reach this influential audience.

The Video Spotlight is a new form of native advertising on IN, which allows firms to provide video content to be distributed directly through IN.com on virtually all site pages during the sponsorship period.

Sponsors provide one full edited video clip that will be hosted on IN.com.* In addition to hosting the video:

A thumbnail image, title and description will be featured in all impressions of the “Most Watched Video” module, which runs o more than 90% of all IN.com pages. Video Spotlight is always anchored in this section during the sponsorship period.
A 300×60 multimedia banner web ad will be featured below the sponsor’s video spotlight, offering additional impressions and click-through opportunities
 
Distribution
Video Spotlights are estimated to provide at least 500K video and display impressions each month.**

Video Spotlight Specs
Content creators must provide:

• One fully edited 3-10 minute video file. Max file size = 2GB. Preferred file types = MP4, MOV
• Video title, no more than 50 characters
• Video description, no more than 50 words
• One 300×60 web ad. Max file size = 30KB; may include animation.
*Video Spotlights will be labelled as “Sponsored Content” within general site player
**Impression estimates include views of run-of-site Video Spotlight modules, multimedia banner and video plays.

All prices are net.
2014 prices valid from 07/01/2014 – 12/31/2014.