Listening for the stories that drive client behavior
Once we're conscious of the stories we’re working with, we’re in a better position to question, and if necessary, rewrite them
Behind every financial decision, there’s a story we’re telling ourselves. People who overspend on shoes may be telling themselves that their footwear helps them have the confidence they need in stressful situations. People who can’t bear to spend a dime may believe an economic collapse is immi
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