Osaic has unveiled a new partnership expanding its institutional channel's reach in the credit union space.
The firm announced a new partnership with Navy Federal Investment Services, part of Navy Federal Financial Group, which in turn is a subsidiary of Navy Federal Credit Union.
The collaboration brings 69 financial advisors under Osaic Institutions, Osaic’s platform for banks and credit unions.
Navy Federal, the largest credit union in the US, serves over 14 million members and is pursuing a growth strategy aimed at increasing both its advisor base and assets under management.
Navy Federal Investment Services was formerly partnered with CUSO Financial Services, a subsidiary of Atria. LPL announced it would acquire Atria in February last year, and completed the deal in October.
Through the partnership, Navy Federal Investment Services will utilize Osaic’s resources, including tools for advisor recruitment, relationship management, technology, and lead generation.
“Osaic offers unmatched expertise in the institutional space, positioning us to continue to achieve our long-term objectives of providing exceptional value to our members,” Diane Young, chief operating officer of Navy Federal Financial Group, said in a statement Tuesday. “Leveraging the specialized team and service model at Osaic Institutions, we aim to enhance our ability to expand the range and depth of services we can offer to our members.”
Greg Cornick, executive vice president of advice and wealth management at Osaic, said the partnership "highlights our extensive expertise in supporting bank and credit union clients and underscores our commitment to delivering tailored solutions that address the distinct needs of their organizations.”
Osaic Institutions works with over 230 financial institutions nationwide, providing customized wealth management programs designed to meet specific goals.
According to Steve Amarante, executive vice president of Osaic Institutions, cultivating relationships with these institutions is central to the company’s mission.
“The relationships we build with our program managers, financial professionals and back-office staff are our top priority,” Amarante said.
From outstanding individuals to innovative organizations, find out who made the final shortlist for top honors at the IN awards, now in its second year.
Sellers shift focus: It's not about succession anymore.
Platform being adopted by independent-minded advisors who see insurance as a core pillar of their business.
Firm grows assets to $12.27 billion with latest deal.
Treasury secretary's deadline called 'aspirational' by John Thune.
RIAs face rising regulatory pressure in 2025. Forward-looking firms are responding with embedded technology, not more paperwork.
As inheritances are set to reshape client portfolios and next-gen heirs demand digital-first experiences, firms are retooling their wealth tech stacks and succession models in real time.
