Building credibility through communication
People want to work with advisers who show they’re proactive and reliable by identifying problems that could have easily gone under the radar. Custom targeting reinforces the idea that you are capable of helping.
It’s exciting when a prospect requests your downloadable e-book or report on your website, right? Watching your digital marketing funnel start to work means that all that time and money you spent creating content was not in vain.
But it’s not time to crack open the champagne just yet.
You
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