Goldman Sachs using AI to analyze prediction markets

Goldman Sachs using AI to analyze prediction markets
From left: Goldman Sachs's Ben Snider and ACA Group president Carlo di Florio
“I find myself relying on [prediction markets] more and more as an indicator of what the markets are really thinking," said Ben Snider, Goldman Sachs’ chief US equity strategist. "I have AI combine Kalshi, Polymarket, anything else I can find, and aggregate them across my screen."
MAY 15, 2026

Prediction markets continue to emerge as a data set for financial services providers to analyze economic and geopolitical events, a chief analyst for Goldman Sachs explained at the company’s third-annual RIA Professional Investor Forum in New York.

“You're asking an analyst to choose his favorite data source. I look at all of them. I have AI combine Kalshi, Polymarket, anything else I can find, and aggregate them across my screen,” said Ben Snider, Goldman Sachs’ chief US equity strategist. 

Snider said he was relying on prediction markets to assess the impact of supply chain shortages due to Strait of Hormuz restrictions amid the war in Iran. He was asked a question that referenced Mosaic, a fertilizer producer facing rising costs of key ingredients such as sulfuric acid, and his concerns around other molecule shortages across oil, helium, and gas supply chains.

“I find myself relying on [prediction markets] more and more as an indicator of what the markets are really thinking. At least as of this morning, they were suggesting the Strait would be fully reopened by late summer, early fall. In that case, most of our analysts think we have enough molecules to get us from here to there,” said Snider. “The clock is working against us. So if that continues to get pushed back, I think the equity markets will be forced to revisit the optimism.”

JPMorgan has been assessing how its employees should be allowed to interact with prediction markets, while Schwab CEO Rick Wurster also sees their value to forecast employment or inflation rates. “I think that makes sense within the context of an investment portfolio, and we're absolutely open to having that on our platform, those types of prediction markets,” Wurster told Bloomberg in January. 

Leading prediction markets Kalshi and Polymarket have been flooded with problematic insider trading cases. The Commodity Futures Trading Commission (CFTC) handles most oversight of prediction markets, but the industry remains in the infant stages of regulation. 

“The SEC is very focused on how are you as a firm getting comfortable that your employees aren't walking in the morning and taking sensitive firm information and placing bets on Polymarket and Kalshi. What are you doing to prevent that? Is it in your code of conduct? Have you updated your policies? Have you done training? Do you do surveillance?,” said Carlo di Florio, president of ACA Group, a consulting firm for the financial services industry

Di Florio, who spoke this week at a media roundtable hosted by the ACA Group,  was previously a chief risk officer at FINRA. Most prediction market trading volume on Kalshi, Polymarket, and Robinhood is tied to sports. CFTC chair Michael Selig told Axios this week that prediction markets and sports betting are "two separate things."

“All the same trading risks that we have on the other markets exist in prediction markets, but they exist on steroids, because this data is moving really fast, it's unregulated,” said di Florio. “So what's happening is that the CFTC has kind of acknowledged that we don't have effective regulation over the prediction markets. These are fundamentally derivatives contracts, futures, you're betting on a future event.”

Latest News

Firm that creates Forbes rankings returns - with a fresh moniker
Firm that creates Forbes rankings returns - with a fresh moniker

Shook Research has a new name and brand, Veritant, and will continue its coveted rankings of financial advisors.

MassMutual launches securities-backed credit line for advisor clients
MassMutual launches securities-backed credit line for advisor clients

The Supernova-powered lending line follows a Flourish Cash rollout as the insurer pushes private-bank-style tools to its 6,000-plus advisors

Gen Z and millennial rollover candidates are shifting - and eyeing the exit
Gen Z and millennial rollover candidates are shifting - and eyeing the exit

New Escalent research finds younger, more diverse DC plan participants are open to rollovers - but increasingly prefer outside firms.

Wealthy investors eye advisor guidance as 2026 midterms approach
Wealthy investors eye advisor guidance as 2026 midterms approach

UBS finds millionaire investors are more optimistic than before 2024 but are actively repositioning portfolios ahead of November 3.

Trump Accounts auto-enrollment leaves work to do, says Baird expert
Trump Accounts auto-enrollment leaves work to do, says Baird expert

Auto-enrollment has landed for 60 million children, but Baird planning director says key questions on rollovers and Roth conversions remain open.

SPONSORED Built on insurance experience to deliver on long-term promises

Knighthead Life entered the market with a competitive MYGA. A strong launch earned advisor confidence and paved the way for FIAs.

SPONSORED In the Age of AI, Trust Becomes the Advisor's Greatest Asset

As AI makes financial information more accessible than ever, Lana Hock explains why human judgment, trust, and empathy remain the qualities clients value most in a financial advisor